Seputarkarawang.com - Karawang, KARAWANG — The melon commodity is starting to be seen as a promising modern agricultural business opportunity in Karawang Regency. Through the concept of smart farming, a group of millennial farmers in the East Telukjambe region is now developing melon cultivation on a larger scale with the hope that it can become one of the region's leading commodities besides rice and corn.The head of the Karawang Entrepreneur Sejahtera MSME community, Muhammad Nur Miroji or who is familiarly called Nur, said that the weather and temperature conditions in Karawang are considered very suitable for melon cultivation. According to him, air temperatures that can reach more than 30 degrees Celsius are one of the supporting factors for the growth of quality melon plants."Karawang has great potential for the development of melons. Apart from the economic value of the harvest, melon cultivation can also be developed into agricultural educational tourism," said Nur when met at the melon garden he manages in the East Telukjambe area, Friday (22/5/2026).He explained that the cultivation concept applied does not only focus on the harvest, but also combines the education and tourism sectors. agriculture based on smart farming. Some of the programs being prepared include melon picking tours, student farming for students, horticultural agricultural education, and selling plant seeds so that people can try cultivation at home.
According to Nur, a modern agricultural model like this can be a new business opportunity for the younger generation, especially agricultural school graduates and students of the Faculty of Agriculture, Singaperbangsa University Karawang from Singaperbangsa University Karawang."We want to change the mindset of young people that being a farmer is exciting, modern and profitable. The farming profession has an important role because people's food needs depend on farmers," he said.Nur also invited young people in Karawang to become interested in studying horticultural agriculture and taking advantage of business opportunities in the agricultural sector modern."Anyone who wants to learn horticultural agriculture can join KERSA. The hope is that more and more young people will be independent and inspired to build future agriculture," he concluded.With an integrated agricultural concept that combines production, education and tourism, melon cultivation in Karawang is expected to be able to open up new economic opportunities while strengthening the region's image as a modern, innovation-based agricultural area.